Encourage Genuine and Unique Engagement Using The Question Activity





The ‘Post a Question’ activity can be used for both LinkedIn and Twitter.


With these activities, the Gaggle Manager poses a question for their users to answer in a message or a tweet. These activities can be a great way to engage your employees further and to get their perspective on a blog post, company initiative, event, or more.

Many Gaggle Managers use the ‘Post a Question’ activity to help create unique points of view and perspectives throughout their organization. Here are some questions that can be used within your organization.


☑️ Promoting An Event

  • What speaker you are most excited to hear from during [event name]?

  • We have a Facebook Live next week. Can you tell your network why they should tune in?

  • We’re loving (#EventHashTag)! What has been your favorite part of the event? Answer the question in your tweet and be sure to include the event hashtag.

  • Are you at [event name]? If so, let your followers know and tell them you are here! Take a photo of the stand or people interacting and tell everyone where they can find you.

  • What are the key reasons someone should care about [webinar topic], and why should they watch our upcoming webinar?

☑️ Comment on a Promoted Post or Existing Post

  • Do you agree that establishing trust is the biggest challenge facing us in [your industry]? If not, what do you see as being the biggest challenge to overcome? [Include a link to the article you are referencing].

  • What is your biggest takeaway from the [State of the Industry] report? Send your advocates to your promoted post to boost visibility.

☑️ Provide Thoughts on Industry News

  • It seems social networks are jumping on the 'Stories' bandwagon. Does this change the way you interact with a brand?

  • [Company A and Company B] are merging. What good (or bad) things could this mean for our industry?

☑️ Promote a Piece of Content

  • [Make it your own] Read the article and answer - why is our approach to 'X' so valuable for customers?

  • What did you like most about this blog post?

  • [Name] was featured on this podcast. What did you hear that you liked most? Be sure to share the link to the podcast [URL].

☑️ Let People Know You’re Hiring

  • What are your three favorite things about working for [your company name]?

  • What is the most exciting thing about working here? After you answer the question, be sure to say something like, “Want to join us?" with a link to our careers page.

☑️ Crowd Source Employee Feedback

  • Happy Monday! How do you start your work week strong?

  • How agile do you think we are as an organization?

  • What do you like about [company name]?

  • Why do you think working at [Company name] is great? Answer this question in a tweet (and share our new Best Workplaces award).

☑️ Ask for Community Content

  • How does this video make you feel? Share your sentiments and this video on your timeline.

  • Were you at the 5K on Sunday? What did you love the most? Share your experience!

  • Did you participate in our company-wide community service event? Post your pictures and videos and use the hashtag #EventName.

  • Show us that home office! Share your workspace and what you love most about it.

  • Have you figured out a work-from-home hack? Share your secret and why it works for you.


A step-by-step tutorial on the ‘Question’ Activity can be found on our Knowledge Base.

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