Channels allow users to organize topics and members. For example, I could create a channel named “AMPlify” (GaggleAMP’s annual event) and invite all attending teammates. This channel would serve as a central location for event-related content including pre-event announcements, during event highlights and rare networking moments, and post-event recaps. Because all of this is in one location, it makes it easy for both, Managers and Members to follow the action and provides a larger pool of event-related marketing content.
In addition to setting a topic and inviting members to it, Channels have the following features:
- Private channels can only be seen and posts created by, the channel creator and invited members.
- Ephemeral channels are channels that only permit posts during a specific timeframe.
Currently, channels support posts only and will soon be expanded to include activities and posts.
Why use channels?
The primary benefit of channels is relevancy. Channels allow Members to follow topics that they are interested in and are most relevant to their social networks. Channels allow Managers a method for collecting content in an organized fashion and on topics found to produce the most effective engagement.
Creating a channel
Desktop
When in ‘My Feed’ or ‘Discover’ page and at the top of the page, click the ‘+’ next to My Channels in the left sidebar.
If you’ve scrolled beyond the top of the page, you can also create a channel by clicking ‘Create Channel’ to the left of the ‘Create Post’ button.
Once within the Create Channel slide-over, add a channel name - this is all that is required and it must be unique. Adding other details such as an image and description helps users identify and understand the channel purpose. These are displayed at the top of a channel.
Mobile
To create a channel in the mobile app, open the menu and tap the ‘+’ in the top header.
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Once within the Create Channel view, add a channel name - this is all that is required and it must be unique. Adding other details such as an image and description helps users identify and understand the channel purpose. These are displayed at the top of a channel.
👍 Adding a hashtag to a Channel automatically applies this hashtag if you Gaggle a post within the channel. Continuing with the example of creating a channel for an event, you may want to add the hashtag that is tied to the event. This saves Managers a step at the activity creation stage.