How to Review Your Social ‘Publishing Log’

We’ve all been there and done that—when scheduling content in bulk, there are times when you may spot spelling mistakes, broken links, or some sort of off-brand faux pass. You can easily right your wrong and undo that scheduled content. 

The ‘Publishing Log’ allows Gaggle Managers to track all their published or scheduled content using ‘Social Pub.' It keeps a record of all the content created through the ‘Create New Content’ page.

Note: ‘Social Pub’ is a paid subscription module. If you are interested in your organization having access to our ‘Social Pub’ tool, contact your Customer Success Manager or open a support ticket.

Locating Your Content List

Select ‘Publishing Log’ under ‘Social Pub’ on your top navigation bar.

The ‘Create New Content’ form allows for a single piece of content to be published on multiple social media pages. Therefore, you will find a two-tiered record here. The primary list will show you the parent piece of content and a sublist of child records for each publishing location. For instance, if you create content to publish a blog post on one Facebook page, two LinkedIn pages, and one Twitter handle, you will see the parent content record on the list, and the child record for each of the pages as a sublist under the parent record.

On the parent list you can see the following:

1. Overall Status: Under this, you can see the status of the content as:
        a. ‘Published’ - When the content is published on all pages lined up.
        b. ‘Scheduled’ - When the content is scheduled but not published on any pages lined up. 
        c. ‘Draft’ - When the content hasn’t been scheduled or published.
        d. ‘In Progress’ - When the content is published on 3 out of 5 pages lined up and the other           two are in progress.
        e. ‘Authentication failure’ - when one or more pages that the content is lined up for has an authentication failure.
2. Content: Here you can see a summary of the content.
3. Date Finalized: This will show the date the content was published, is scheduled for, or was drafted.
4. Count of Published: The count of records in a published state as the numerator, and the count of total records created as the denominator.
5. Last Edited By: Name of the last person who edited the content. This can come in handy when multiple Managers are creating content. 
6. Total Comments/Replies: If Gaggle activities are created on this published content, this column will show you the total count of comments/replies received on this content on social media.
7. Total Reactions/Likes: If Gaggle activities are created on this published content, this column will show you the total count of reactions/likes received on this content on social media.
8. Total Reshares/Retweets: If Gaggle activities are created on this published content, this column will show you the total number of times this content was reshared/retweeted on social media.

On the child record list you can see the following:

1. Status: Under this, you can see the status of the content as:
        a. ‘Published’ - When the content is published on the page.
        b. ‘Scheduled’ - When the content is scheduled to be published. 
        c. ‘Draft’ - When the content hasn’t been scheduled or published.
        d. ‘Authentication failure’ - when the page that the content is lined up for faces authentication failure.
2. Publishing Location: Here you can see the exact page/location where the content is published on social media.
3. Publishing Date: This will show the date and time when the content was published, scheduled for, or drafted.
4. Follow-up Activities: Type of follow-up activities created on the content. 
5. Total Comments/Replies: Total count of comments/replies received on this content on social media.
6. Total Reactions/Likes: Total count of reactions/likes received on this content on social media.
7. Total Reshares/Retweets: Total number of times this content was reshared/retweeted on social media.

Making Changes to Your Content List

Gaggle Managers can make changes to the scheduled, draft, or unpublished content from the ‘In Progress’ list by accessing the action button on the far right column on the list.

Managers can take the following actions on the parent record:

1. Edit content - Managers can use this option to edit content/change URLs etc. This option is available only when in a 'Scheduled' state. 
2. Cancel Unpublished - Managers can use this option to cancel content when it is in a ‘Scheduled,’ ‘In Progress,’ or ‘Auth Failure’ state.
3. Publish All Now - Managers can choose to publish content immediately. This option is only available when the content is in a ‘Scheduled’ or ‘In Progress' state.

Managers can take the following actions on the child record:

1. Cancel Unpublished - Managers can use this option to cancel content when it is in a ‘Scheduled’ or ‘Authentication Failure’ state.
2. Publish Now - Managers can choose to publish content immediately. This option is only available when the content is in a ‘Scheduled’ state.
3. Reauthorize - Managers can choose to reauthorize content when in an ‘Auth Failure’ state.

How to Filter Your Content List

The following filter options are available to Gaggle Managers.

1. Status: You can choose to view parent records with ‘All Statuses,’ ‘Scheduled,’ ‘Published,’ ‘Canceled,’ and ‘Authentication Failure.’
   
2. Last Edited By: The parent records can be viewed based on the last person who edited the content.
   
3. Network: The records can be segregated on the basis of social media networks.
   
4. Date: The records can be segregated on the basis of the date of publishing or schedule. You can choose between ‘Last 24 hours,’ ‘Last 7 days,’ ‘Last 30 days,’ or customize a date/date range.
   

Managers Who Liked This Article Also Liked:

• How to Curate Content Using 'Social Pub' 
• How to Use the Service Accounts Page Under Gaggle Settings
• Using the Social Publishing Dashboard